Of these four amazing things about going to a music concert in Mexico, which would be your favorite?
Music is a big part of my life and so were live concerts back when I could afford them. So when my good friend Lupita invited me to go with her to see one in Mexico, I was super excited.
Don't get me wrong, I know that live performances (and composing music scores) are the only ways bands make real money nowadays. There's no class of people I'd rather see filthy rich. The price just means I can only afford a few concerts a year when I'm home.
Yuri has been called "Mexico's Madonna." Her single, "Que Te Pasa?" was the second longest-running female single of all time in the Billboard Hot Latin Songs chart (second to Shakira with "La Tortura"). As late as 2006, her album called Acompáñame was certified gold and Yuri’s Inusual album reached number one in 2010 its first week and became gold in Mexico.
Although her prime years were in the late 1980's, I knew as a professional with a 30-year career, she would still be able to put on great show.
The concert was held in Mazatláns new convention center in the north of town, but outside the center (which was a surprise even to Yuri).
The woman's a professional and the heat didn't hold her back. She had "buen rollo." and connected well with her audience, which was almost entirely female.
Yuri's performance would compare well to any big name act. A video ran behind her. Her costumes and dress changes would remind you of Lady Gaga and she worked in special elements. Lupita's favorite part was when Yuri brought two drag queens who were impersonating her on stage and performed a number with them - and they (the drag queens) had great voices. Like Madonna, she had her troop of male dancers and good stage effects.
What's amazing about Mexican concerts
A good ticket at Denver's Red Rocks, America's premiere outdoor venue, for say, Foreigner, will cost $90. Red Rock's capacity is only 9,525 so the biggest names don't usually play there unless, like Santana, they are so smitten by the magic of the venue (and are as cool as Santana) that they don't care. A decent ticket to Matchbox Twenty at Denver's Pepsi Center, which has the biggest names, will start at about $100. The sky's the limit for the biggest acts.
A ticket to see Yuri was 650 pesos (about $35 dollars) for good seats. The best tickets ran about $1,500 pesos (about $78 dollars) with seating arranged in long tables covered in white linen in front of the stage.
Another interesting aspect of the ticket process was that instead of going online, I picked up our tickets at an upscale women's wear store next door to where I live. In a good example of Main Street beating out Wall Street, I tried on three dresses while I was there.
Ordering a drink
As we waited for the show to start and an excellent opening band played, a server made rounds to collect our drink orders.
Notice the price of the beer (cerveza) below. Thirty pesos ($2). Okay. Fair enough. Now look at the price of tequila, rum and cognac. I almost jumped out of my chair.
Even while recognizing that the notion of a $42 drink was insane, so far outside the bounds of my comprehension was the fact that that they would sell the liquor by the bottle and not even list individual drink prices, I believed it. "But," as I asked someone the next day, there were only two of us, "We couldn't drink the whole bottle."
No, he told me, you take the bottle with you when you leave (you idiot).
Coming from a country that won't let you leave a restaurant with a cup of wine in your hand to walk to a concert a block away, I'm still reeling.
People sing more
The audience sings more at Latin American concerts. Not just the refrains, entire songs, something I've only seen at Bruce Springsteen concerts back home. If you know all the words to Thunder Road, you know just how good that feels (another reason to memorize a few of your favorite Spanish-language songs).
The After Show
As I mentioned, the opening band was very good. When the concert ended, I'll be damned if they didn't come back, stage right, and play a set even as people had started leaving. Since they were largely a cover band and I know many of the most popular songs in Spanish, that was particularly a hit with me.
About a third of the crowd stayed and danced, working off some of that post-concert high. The car valets didn't have a crowd of a thousand people standing in the parking lot waiting for their cars and people left in controlled waves.
The Post-After Show
So after a few more songs, we began to leave. To salute us, a fireworks show went off for about 10 minutes. (I didn't list this as #5 because I'm sure this doesn't always happen. I've never seen it at home after a concert though.)
My advice? I have written frequently how important it is to make native friends as an expat. I had the extreme good fortune of being invited to this concert by a Mexican girlfriend.
If you're living in Mexico for awhile and you see advertisements for what looks like a big show, buy a few tickets, grab your target Mexican, and if you're a woman your abanico, and get ready to have a great time.
Kerry Baker is the author this blog and has written two books for aspiring expats. The first is the "Interactive Guide to Learning Spanish Free Online," a curation of the best Spanish tools on the web, and the second, "If Only I Had a Place," a guide to renting luxuriously for aspiring expats as they explore the option of Mexico.